Copywriting on the Wave of Change: 6 Skills Worth Developing
What’s the recipe for success in an ever-changing world? Continuous adaptation to new circumstances. For months now, marketers and content specialists have been driven by the presence of AI tools. In times when we can delegate more routine tasks to artificial intelligence, it’s worth focusing on skills critical for the future—such as strategic thinking and creativity. There are still many areas where AI cannot replace us! The development—or lack thereof—of soft skills could be the deciding factor in the success of your content team.