Home/

digital marketing

Tag: digital marketing

digital marketing

5 Digital Marketing Trends to Watch in 2021
Blog

5 Digital Marketing Trends to Watch in 2021

Last year was unique in many ways. The massive growth in the number of e-commerce businesses led to increased competition online and resulted in higher marketing spending. As a result, in addition to standard and widely used customer acquisition methods, many brands have embraced new ways of advertising online. Let’s take a look at the trends that will play a significant role in the industry this year.

Verder lezen »
Digital Transformation – Accurate Information and Informed Decisions
Blog

Digital Transformation – Accurate Information and Informed Decisions

In the following material, Piotr Rocławski, CEO, and Łukasz Heine, CMO at Yetiz Interactive, explain why data is the foundation of all advanced digital activities. Especially in the case of extensive customer networks (in their broadest sense), knowing which data to collect is key to effective digital transformation and the commercial success of an enterprise.

Verder lezen »