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Anna Owczarczak

Autor: Anna Owczarczak

Anna Owczarczak

Art Not Only for Art’s Sake
Creatie en contentmarketing

Art Not Only for Art’s Sake

Lately, I can’t shake the feeling that everything around us—from clothes to architecture to so-called art—has only one goal: to shock. It doesn’t matter if something is good, useful, or makes sense or has a purpose—what matters is that it’s different! And even though “different” stops being different when everyone adopts the same style (take, for example, the lumberjack beard, whose originality is now exceptionally eye-catching), for that one small moment, that brief instant, anyone can be a pioneer.

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Why do we need those wireframes
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Why do we need those wireframes

I remember when I first started my journey in the world of the internet, the most important thing was designing graphics in a way that made it relatively easy for a developer to implement. Back then, I often heard, „That can’t be done, design it differently.” Today, both knowledge and capabilities have grown immensely. Just good graphics or flawless (really?!) coding isn’t enough to create a great website anymore. I’ve seen plenty of websites with amazing layouts, where everything works perfectly, but navigating them or finding what I’m looking for is not that simple. Can this problem be solved before it even arises? Most of the time, yes.

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Typografia w projektach internetowych
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Typography in Web Design Matters

Some time ago, a popular children’s store website received a lot of negative feedback from the design community for using Comic Sans. It’s a fact that Comic Sans is perhaps the most ridiculed font in the world, and if the site’s designers used it consciously—without aiming for irony—it was undoubtedly a risky move. This made me reflect on how important typography really is in design and how much it influences the perception of the final product.

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Agency Glossary. Episode 1: How to Talk to “Creatives” About a Brand
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Agency Glossary. Episode 1: How to Talk to “Creatives” About a Brand

I wondered if writing about terminology still makes sense in an era where access to information is so easy. But while we have almost unlimited access to knowledge, time is not always as abundant. So perhaps gathering the most essential terms we use in brand conversations might be valuable for some. At least, that’s my hope.

**agency-glossary-episode-1-how-to-talk-to-creatives-about-a-brand

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Can ChatGPT Make the Work of a UX/UI Designer Easier?

In recent months, ChatGPT has been on everyone’s lips, and the fields in which it can be applied seem to be expanding by the day. Since I’m a bit old-school, I approach these types of solutions with some caution. However, following the example of the rest of the world, I decided to explore the potential of this tool in the field I work in daily—UX/UI design.

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