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Patrycja Gala

Autor: Patrycja Gala

Patrycja Gala

Instagram's Battle with TikTok
Blog

Instagram’s Battle with TikTok

Original Content on Social Media – Will the Days of Finding Something Unique on Every Platform Return?
Instagram has decided to tackle the issue of content duplication across platforms by employing a carrot-and-stick approach. There will be some penalties, but also rewarding incentives. Will it work?

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Gain an Edge Over Your Competitors: Advertise on Pinterest
Geen categorie

Gain an Edge Over Your Competitors: Advertise on Pinterest

There is one place on the internet where competition is significantly lower. Pinterest, often overlooked, remains an underappreciated communication channel. It’s the perfect time to start using it before your competitors do! Discover how to tap into its potential for your advertising efforts.

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Brand building

Take a Step Back to Sell More Effectively on Social Media!

Nearly half of online purchases in Poland are made through social media [1]. Want to boost your sales through these channels? You’re on the right track! However, from experience, I know that you likely need to take a step back first. Your brand must be ready for successful sales on social platforms: it should be consistent and evoke positive emotions.

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Blog

Straight to the Heart of Your Audience: The Power of Content and Free Social Media Activities

Do you think you can’t afford effective social media campaigns? Not true! All you need is a willingness to discover what works on specific platforms and to know your target audience. Everything you read in this article (and possibly implement) relates solely to organic actions—those for which you won’t pay a cent, aside from your or your team’s time. Remember, well-targeted organic efforts can effectively compete with paid campaigns, especially on the platforms discussed below.

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Blog

Ads Manager or the „Boost Post” Button – Which One to Choose? Let’s Clear Up the Confusion!

If you manage a Facebook fan page, you’ve probably seen the blue „Promote Post” button under your posts. This is one of the advertising options offered by Meta. The second, more advanced option is creating campaigns in the Ads Manager. Are you wondering which is more effective? Do you believe that „Promote Post” is a good solution in every situation? Or do you think Ads Manager is too complicated? Find out what works best for you!

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Blog

Ads Manager or „Boost Post” Button – What to Choose? Clearing Up the Doubts!

If you manage a Facebook fan page, you’ve probably seen the blue „Promote Post” button under your posts. This is one of the advertising options offered by Meta. The second, more advanced option is creating campaigns in the Ads Manager. Are you wondering which is more effective? Do you believe that „Promote Post” is a good solution in every situation? Or do you think Ads Manager is too complicated? Find out what works best for you!

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korzyści systemu Programmatic
Social media en Influencef Marketing

Recht naar het hart van je doelgroep, oftewel over de kracht van content en gratis activiteiten op sociale media.

Denk je dat je je geen effectieve social media-activiteiten kunt veroorloven? Niet waar! Het enige wat je nodig hebt, is de bereidheid om te ontdekken wat werkt op specifieke platforms en om je doelgroep te begrijpen. Alles wat je in dit artikel leest (en mogelijk implementeert), heeft uitsluitend betrekking op organische acties, die waarvoor je geen cent betaalt. Behalve natuurlijk voor je tijd of die van je werknemers. Onthoud dat goed afgestemde organische acties succesvol kunnen concurreren met betaalde, vooral op de hieronder beschreven platforms.

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Social media en Influencef Marketing

Take a Step Back to Sell More Effectively on Social Media!

Nearly half of online purchases in Poland are made through social media [1]. Want to boost your sales through these channels? You’re on the right track! However, from experience, I know that you likely need to take a step back first. Your brand must be ready for successful sales on social platforms: it should be consistent and evoke positive emotions.

Verder lezen »